I have spent my career asking how things work—and how they could work better.
That question has taken me from corporate finance and business transformation to transportation technology, fiction, painting, and ceramic sculpture.
Each calls for a different kind of attention. Leadership asks for judgment. Invention challenges assumptions. Writing explores consequences. Art makes room for observation and discovery.
Together, they shape how I approach a problem: see the whole, understand the details, and give an idea the discipline it needs to become real.
Joaquin GarzaJOAQUIN GARZA MUGUERZA
01 / LEADERSHIP & GOVERNANCE
PERSPECTIVE BUILT THROUGH EXPERIENCE
Judgment at scale. Purpose over time.
A career across consumer products, financial services, and industry. Bringing strategy, capital, and people together through periods of growth and change.
Developing an elevated transportation architecture, with responsibility for intellectual property, capital strategy, research relationships, and the path toward demonstration.
Independent venturesCEO & Chairman+
2002–present · Mexico & United States
Founded, developed, and exited businesses in finance, investment management, and real estate. Work spanning capital raising, technology, operational design, and market expansion.
VitroVP, Finance, Administration & New Business+
2001–2002 · Flat Glass Division
Oversaw finance and cross-functional operations, led cost and process improvements, and negotiated a European glass manufacturer acquisition.
Fides Unión de CréditoCEO & Chairman+
1998–2001 · Monterrey, Mexico
Acquired and restructured a financial cooperative, modernizing technology, operations, and its strategy for micro-enterprise lending.
Grupo Financiero BanorteVP, Corporate Planning+
1996–1998 · Monterrey, Mexico
Led planning, budgeting, acquisitions, and alliances. Served on subsidiary boards and chaired acquisition committees.
Coca-Cola FEMSAVP, Finance & Administration+
1994–1996 · Buenos Aires, Argentina
Reorganized finance and administration, led regional franchise acquisitions, and implemented costing and process improvements.
Participated in international acquisitions, public equity offerings, and strategic joint ventures.
EDUCATION
The University of Texas at Austin
MBA · B.S. Electrical Engineering · B.S. Computer Science
Stanford University
Financial Management Certification
SERVICE
Fundación Martínez Sada
Secretary & Board Member
Supporting access to university education through scholarships, governance, and long-term stewardship.
SELECTED WORK
AN IDEA IS ONLY THE BEGINNING
Made with intention.
CONCEPT VISUALIZATION
02 / INVENTION
Rethinking the way we move.
ETran
A patented electric transportation architecture that reconsiders the relationship between vehicle and infrastructure. Elevated, lightweight, and modular by design.
Independent Phase One feasibility work by UT Austin’s Center for Electromechanics provides a foundation for the next stage: engineering, dynamic validation, and demonstration.
Explore ETran ↗IN DEVELOPMENT · ENGINEERING VALIDATION AHEAD
03 / WRITING
Worlds imagined. Consequences examined.
Sanguis Christi
A speculative novel exploring power, belief, technology, and the decisions that shape civilizations.
Fiction offers a different place to ask the questions that recur in my work: What do we choose to build? Who holds power? And what follows when our creations outgrow our intentions?